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ID Insight president Adam Elliott was an expert source for an in-depth article on cybercrime and cybersecurity published in the May issue of Delta Sky magazine.

The article, called Proactive Protection, addresses the many cyber threats companies and consumers face, as well as what they should be doing to protect themselves. Among the topics Elliott addresses is synthetic identity fraud, where criminals use legitimate information paired with fake names to open fraudulent new accounts.

“We’re constantly keeping up with the latest threats in hacking secure systems to get private data,” Elliott tells the author. “But the level of data breaches that have already happened is almost to the point where, let’s face it, our data is out there in spades. What we really need to do is work to make sure it isn’t used fraudulently against consumers.”

Anti-fraud data and analytics firm exhibiting May 21-23 in booth #203

MINNEAPOLIS (May 21, 2019) – New-account fraud (NAF) and account takeover (ATO) remain the most pressing problems for financial institutions struggling to fight fraud. Minneapolis-based ID Insight – a SaaS data and analytics firm providing next-generation fraud solutions to financial services companies – is tackling NAF and ATO aggressively on behalf of its clients, among them several of the largest U.S. banks.

ID Insight is attending Card Forum 2019 – May 21-23 in New Orleans – with a sharp focus on the most urgent needs of the industry: creating new predictive models for identifying and eliminating financial fraud.

The ID Insight innovations on display at Card Forum 2019 include a score-based solution that examines hundreds of data attributes and a proprietary, consortium-sourced data engine and a robust set of predictive tools and alerts.

“There is a perfect storm causing an acceleration of new account and account takeover fraud, and the forecast for the future doesn’t look much brighter,” said Adam Elliott, founder and president of ID Insight. “Fraud activity today is far more organized and automated than in past years, and we are helping banks respond with similarly well-organized and automated fraud controls.”

Since 2017, the number of banks using ID Insight technology to fight fraud has more than tripled. Visit ID Insight in booth #203 during the show or contact Scott Roberts () to schedule an in-booth demo of the company’s newest solutions.

About ID Insight

Headquartered in Minneapolis, MN, ID Insight helps financial institutions solve their most difficult fraud and compliance challenges. The company serves more than 2,500 customers and is recognized as a leader in identity theft detections solutions – especially in the retail banking industry. Learn more at www.idinsight.com.

For our founder Adam Elliott, hockey and business go hand-in-hand. Together with his lifelong friend and linemate Jeff Dwyer, Adam and ID Insight are celebrating the healing power of hockey and saluting Minnesota’s combat veterans with the Duluth Warriors.

As part of the Minnesota Warriors hockey league, made up of disabled American service members from all branches of the armed forces, the Duluth Warriors are more than just a hockey team: they are a band of brothers finding camaraderie and support together on the ice.

Let’s Play Hockey magazine shared the story of Adam and Jeff, their friendship, the Duluth Warriors and a lifelong and abiding love for the game. It is our honor to give back to America’s veterans by supporting the Warriors and their healing mission.

What’s so cool about fraud prevention? A lot, apparently. While being cool is not one of our business priorities, it certainly is a badge of honor we wear proudly. And now, we’re thrilled that the folks at MinneInno agree that our work, our people and our office (not to mention a random pirate who posed with us at a St. Paul Saints game) are super cool.

What makes us the coolest? There’s the requisite “cool-office” amenities, like a brand-new rooftop deck, complete with seating and a grill for raucous office luncheons or happy hours. But coolness isn’t about the visible trappings for ID Insight: it’s a reflection of the way we approach every challenge with creativity, collaboration and (of course) cool.

The coolness starts with our recruiting process, which is designed to cast a wide net for talent and champion workplace persity, and runs throughout our entire company culture. With such a tightly-knit team, it’s essential for everyone to care deeply about the company’s work, customers and each-other. That’s why we foster mutual respect and collaboration every day by constantly seeking team feedback and engagement.

Recognition also makes us cool, especially when we’ve got our very own “MacGyver Award,” a coveted framed photo of Minnesota’s own Richard Dean Anderson a.k.a TV’s MacGyver, a trained scientist who worked as a secret agent to solve life and death situations. The award is given to a different employee every quarter who exhibits ingenuity and resourcefulness to solve a critical business problem. We may take our work seriously, but our team never takes itself too seriously.

Coolness comes in many forms, and while ID Insight has the standard accoutrements of cool on the surface, it also permeates every piece of our business. We’re cool because of what we do, not just because we’ve got bike parking in the office.

We’re looking forward to celebrating with other nominees on Sept. 13 and angling for a spot as a category winner. In the meantime, please cast your ballot for ID Insight in the MinneInno Coolest Companies reader’s choice poll. And don’t forget to stay cool!